Agorapulse vs Metricool

Not sure which of these tools fits your work? Compare Agorapulse and Metricool to see what you can do with each, what you'll pay and what to check before you choose.

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Check if these tools match how you work. Confirm the plans, limits and renewal prices with each provider before you choose.

Compare features and pricing for Agorapulse, Metricool
What matters to youAgorapulseMetricool
Best suited to
  • Social media agencies
  • Marketing teams
  • Multi-brand organizations
  • Social media managers
  • Teams managing multiple profiles and campaigns
  • Creators
  • Agencies
  • SMBs
  • Ecommerce brands
  • Social media managers
Starting priceFrom $1.00 / free plan availableFrom $0.00 / free plan available
CategoryMarketing SoftwareMarketing Software
Ratings shown4.5 / 5 (4,800 reviews shown)4.7 / 5 (4,100 reviews shown)
Features to compare
  • Unified social inbox
  • Social media scheduling
  • Publishing queues and calendars
  • Social listening streams
  • Competitor analytics
  • Advanced reporting dashboards
  • Team workflows and approvals
  • Shared calendars
  • Ad comments moderation
  • AI-assisted content suggestions
  • Mobile publishing apps
  • Social CRM features
  • Exportable presentation-ready reports
  • Boolean keyword monitoring
  • Role-based permissions
  • Multi-platform scheduling
  • Social analytics
  • PPC reporting
  • Competitor analysis
  • SmartLinks bio pages
  • White-label reports
  • Canva integration
  • AI caption tools
  • Best posting time recommendations
  • Hashtag analytics
  • Social inbox
  • Engagement tracking
  • Campaign analytics
  • Team collaboration
  • CSV and PDF exports
Strengths
  • Excellent unified inbox and engagement workflows
  • Strong analytics and reporting capabilities
  • Great collaboration features for agencies and teams
  • Highly rated customer support and onboarding
  • Intuitive interface and smooth scheduling workflows
  • Excellent analytics and PPC reporting for the price
  • Strong multi-platform scheduling workflows
  • White-label reporting is valuable for agencies
  • SmartLinks adds additional creator utility
  • Great balance of affordability and functionality
Considerations
  • Per-user pricing becomes expensive for larger teams
  • Advanced report customization has some limitations
  • AI features less advanced than dedicated AI tools
  • Social-focused rather than full marketing automation suite
  • Collaboration workflows are lighter than enterprise suites
  • API publishing limitations can affect some networks
  • Interface occasionally feels crowded with data-heavy dashboards
  • Social listening features remain limited

Before you decide

  1. Which tool fits the way you work?
  2. What will it cost you now and when you renew?
  3. Can you try it on a real task before you choose?

Questions you may have when comparing Agorapulse and Metricool

What's different about Agorapulse and Metricool?

Agorapulse lists Unified social inbox, Social media scheduling and Publishing queues and calendars. Metricool lists Multi-platform scheduling, Social analytics and PPC reporting. Start with the features you would actually use, then check which plan includes them. A shorter feature list doesn't necessarily mean a tool can't do something you need.

Which one will cost me less?

Compare the total for your team, not just the starting price. Check the billing period, currency, number of users, usage limits and renewal rate, then add any extras you need. If you try a free plan or trial, check what happens when you reach its limits.

How do I choose between Agorapulse and Metricool?

Pick a task you do often and try it in both tools. If you need Social Media Analytics and Analytics Software, start there. See which feels easier to use and works with the tools you already rely on. Before you pay, check the plan limits and whether you can get the support you need.