Manage owner leads and day-to-day property-management workflows.
Best for Property management companies, Owner-acquisition teamsFind the right CRM software for real estate
Keep property enquiries, client conversations and follow-ups organised. Compare sales tools, connections and costs, then choose what fits the way you sell.
What Is CRM Software For Real Estate?
Real estate CRM software organizes buyer, seller, tenant, or investor relationships and related follow-up activity. Depending on the product, it may connect inquiries, property information, and transaction pipelines; property management is a separate function.
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Our Top Picks
Start with CRM options commonly shortlisted for real estate teams that need fast lead response, automation, and agent follow-up.
ClientLook is a commercial real estate CRM built to help brokers manage properties, relationships, and deal pipelines.
Best for Commercial real estate brokers, CRE teams
Follow Up Boss is a real-estate CRM designed to help agents and teams capture leads, automate follow-ups, and close...
Best for Real estate agents, Brokerages
LionDesk is a legacy real-estate CRM whose wind-down was announced in 2025.
Propertybase is a Salesforce-based real estate CRM designed for brokerages and property-focused sales teams.
Best for Real estate agents, Brokerages
Realvolve is a real estate CRM designed to automate follow-ups, workflows, and relationship management for property...
Best for Real estate agents, Brokerages
Top Producer is a real-estate CRM built for agents who need lead tracking, follow-up tools, and relationship management.
Best for Real estate agents, Brokerages
Wise Agent is a real-estate CRM built to help agents manage contacts, nurture leads, and streamline follow-up activity.
Best for Real estate agents, BrokeragesPopular comparisons
Compare popular real estate CRM platforms side-by-side to shortlist faster.
6 comparisons
The 4 Different Types of CRM Software
There are four different types of CRM software available today. Find out what they are and why you should consider using one.