Moosend is a great email marketing platform that is easy to use even for beginners. Given their price point, the features are a go-to for one of the best email marketing software available in the market today. Among its great features is marketing automation which in modern-day marketing is a must-have feature for any brand. It also offers some great options especially if you run an eCommerce store. You will find a number of email marketing tools ready to go. One of these features is web tracking to give you access to revenue tracking from your marketing campaigns.
Moosend is an excellent email marketing service that offers unbeatable pricing, top-of-the-line features, and a straightforward interface. Whether you’re a beginner or a seasoned digital marketer, Moosend has something for everyone.
Moosend, which was established in 2011, is well-liked by various entities including eCommerce stores, bloggers, publishers, and small businesses. This is due to its reasonable price, easy-to-use interface, and extensive selection of tools for making and distributing email campaigns.
Moosend provides an email editor with
- drag-and-drop functionality,
- pre-made templates,
- marketing automation,
- A/B testing,
- segmentation of lists,
- integration with well-known CRM and ecommerce platforms, as well as
- extensive analytics to monitor campaign performance.
Moosend continues beyond that point. The platform offers various advanced features, including
- countdown timers,
- product recommendations based on customer behavior, and
- interactive email elements like image carousels, subscription forms, and surveys.
In this Moosend review we will take a look at moosend's features and what they offer for your email marketing campaigns.
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Moosend Review Overview
With Moosend, you get offered a feature-packed marketing automation system with prices starting at an affordable $9 each month. It includes a drag-and-drop email builder to craft attractive emails within minutes and with no experience required.
With Moosend you can:
- Send email marketing campaigns: Create beautiful, professional email campaigns to engage with your audience like a pro by sending unlimited emails.
- Manage Your Audience: Send the right email to the right audience using our advanced segmentation features, get organized with subscriber tags, and minimize unsubscribes.
- Grow Your Audience: Create, launch and optimize stunning landing pages and subscription forms, and custom segments all with one tool.
- Automate Your Marketing: Automate repetitive tasks, and create delightful personalized digital experiences for your customers through advanced segmentation.
- Track Your Efforts: Measure your marketing success and collect powerful data for better decision-making.
Moosend offers a no-cost trial period where you can access all of our SMB and Enterprise features. There is no requirement for a credit card to get started with your free trial.
Moosend integrates with various third-party applications, including Google Analytics, Zapier, and Salesforce. This means you can connect your email marketing campaigns with other marketing tools you already use.
One of the standout features of Moosend is its free trail. It includes almost all of the features found in the paid plans. This is an excellent option for small businesses on a tight budget to try the platform and see if its a good fit.
Moosend is a fantastic choice for businesses looking for an affordable and feature-rich email marketing platform. With its robust automation capabilities and eCommerce-specific tools, Moosend is worth considering.
What is Moosend?
Moosend is an all-in-one email marketing solution that allows non-profit organizations to build relationships with their target audiences and increase engagement. With its comprehensive set of features, it offers a cost-effective way to manage campaigns, track results, and optimize for better performance. It also provides powerful segmentation tools that help tailor messages for greater personalization. With a broad range of
With Moosend, you can create personalized campaigns, segment your audience, and analyze your performance with ease. The platform's automation flows allow you to set up tailored messages that automatically go out to customers at the right time. This enhances engagement and boosting your ROI.
Moosend’s analytics suite provides you with detailed insights into the performance of your campaigns. As a result, it enables you to optimize and refine your email marketing strategy for better results.
With Moosend, you’ll be able to focus on creating great content, building customer relationships, and growing your business,. You won't have to worry about the technical aspects of email marketing. So give Moosend a try and start scaling your business today.
Moosend Pricing and Plans
Moosend is a great value for the quality of its marketing tools. Pricing starts at an incredibly affordable $7 per month for 500 contacts if you pay yearly, which makes it the lowest priced email marketing tool in this category. Additionally, their pricing structure is easy to understand; they only have one paid plan, the Pro tier.
For one competitive price, users get access to all of Moosend’s features including advanced segmentation and automation tools with an unlimited amount of campaigns as well as analytics to measure your overall performance. With these features alone, Moosend is a great deal for marketers looking for an all-in-one solution.
For ecommerce businesses, they offer product listings allowing you to add your products in your newsletter.
Give Moosend a try with a 30 day free trial.
Moosend Key Features
Moosend is an email marketing solution specifically designed with small-scale businesses in mind. This online platform offers a wide range of features and tools to help marketers reach their goals.
The main aim of Moosend is to make it easier for users to create, send, and track emails effectively. Lets have a look at some of its stand out features.
The dashboard in Moosend is a great way to keep track of your efforts in marketing. It provides an easy-to-understand overview of both your subscriber count and email lists, plus any broadcasts. And, this goes for past or scheduled email broadcasts. The powerful graphical elements such as gauges and charts allow for quick recognition of successes and failures, enabling better decisions.
Furthermore, with the help of Moosend’s finely tuned analytics engine, you can gain insight into how each campaign performed. With this campaign info, you can tailor future campaigns more accurately or recognize potential problems early on.
All data is displayed in real time so that a necessary course correction can be applied quickly if needed. With this knowledge at hand, it is easy to make sure that all efforts move you closer towards achieving business goals.
Data Integration and Storage
Data integration and storage are fundamental steps in any successful email marketing campaign. Moosend offers solutions to easily collect and store data about customers. This provides you invaluable insights that can be used for segmentation, personalizing content, and implementing trigger emails.
The platform boasts numerous data fields, such as name, address, city, country, order amount, last purchase date and so on.
Plus, its intuitive interface allows users to quickly import their customer list from other platforms in CSV or XML file formats . When importing data it automatically maps each field with the appropriate Moosend one.
Its tracking feature lets you know how customers interact with your emails too; inferences that can then be used to further improve personalization for even better results. In short, Moosend is an essential aid for gathering valuable customer data and storing it securely to unleash greater potential from email campaigns.
Data fields are an efficient way to store contact information for your mailing list. Moosend provides three default data fields of email, name and phone number that users can utilize for their segmentation campaigns.
With custom data fields, the sky is the limit in terms of data that you can collect from subscribers to use in your marketing efforts. Custom fields can include age, gender, location and other metrics relevant to your business.
These data fields make it easier to upload your subscriber information as it is organized into different categories rather than as one long list of information that is difficult to read and parse.
Furthermore, combining different types of data will enable you to personalize messages based on more than just basic demographic information. Creating custom data fields allows you to gain important insights about your target market so you can deliver targeted communications that will drive results like increased sales or downloads.
These data fields can be added to your subscription forms to grow your email lists.
Data importing into Moosend
Importing customers and data into Moosend can be done in a variety of ways. Whether you need to manually enter the customer information, or upload spreadsheets with customer data in CSV or TXT file formats, both options are available so that you have the greatest flexibility when gathering your contact list. Moosend also allows for up to 500 new members to be added at one time when entered manually through copy and paste.
For those who choose to use spreadsheets, remember that the maximum file size is 40MBs. This makes it easier for companies on any scale to gather their target audience and customize mass emails tailored specifically to them. With these powerful import features, conducting marketing campaigns has never been more efficient.
Customer Segmentation and Mailing list Management
Segmentation helps marketers target the right people with specific campaigns and tailor offers to fit their needs. Moosend’s segmentation tools are perfect for customizing your list so that you can send out emails more accurately, saving you time and money.
With up to 20 different segmentation conditions, Moosend allows you to create custom segments for groups of customers based on the data stored in the system. Depending on which data points are important to you, you can include or exclude portions of your lists.
Some typical contact activity data points might include frequency of purchases, newsletter opens, date of opt-in, or any other indicators that reflect customer engagement or purchasing behavior.
y using Moosend's segmentation feature, you can easily designate groups that match certain behaviors so that your campaigns are fine-tuned and effective.
Moosend Drag and Drop Email Builder
Moosend's email builder makes creating custom emails incredibly easy. With a fully featured drag and drop editor, users can quickly create professional looking emails from scratch. From adding articles and product images to inserting buttons that link back to your store, this user-friendly tool allows you to customize your messages in minutes.
Each content type is tailored to meet individual needs: article sections give you the freedom to showcase promotions or product reviews while image fields help readers get a better idea of what they’re buying.
The button feature gives customers an easy way to purchase with just one click of their mouse. With this powerful tool, it's never been easier to send personalized campaigns that will engage your audience and keep them coming back for more.
The Moosend platform features an email editor for the purpose of creating personalized and polished emails. It is possible to add different types of content to your email templates by dragging and dropping.
- Social media icon
It is possible to incorporate conditional blocks into email templates. This feature enables the creation of dynamic emails that display tailored content to subscribers based on collected data. As an example, a special weekend offer for a mountain getaway may only be visible to recipients within a specific geographic location.
Moosend offers approximately 70 pre-designed email templates, which is a lower number compared to other similar services. AWeber offers pre-designed email templates, totaling over 700.
It is possible to preview the appearance of emails on both desktop and browser. Additionally, it is possible to send test emails to oneself. Testing cross-client display compatibility to evaluate how emails appear on various email service providers is not possible.
Moosend’s A/B Testing
A/B testing with Moosend allows users to optimize and improve their email campaigns. By creating multiple features of the same email, users can assess which elements are most effective in prompting action from their customers.
The Moosend A/B testing tool allows you to test up to two variations of your emails, while controlling the size of your testing pool. You can choose between 1-100% of your contact list as your test group, and set a set period of time for evaluating each version’s performance.
Assessment is made based on unique clicks and opens, giving insight into the success rate according to relevant metrics. Ultimately, the Moosend tool allows you to find the best version of your email campaign so that you can send it out to all contacts in your list.
Moosend’s Marketing Automation
Marketing automation is an invaluable tool for businesses, both large and small. With the right software, businesses can save time and money while reaching out to their customers in a highly tailored way. Moosend is an ideal platform for powerful yet automated marketing campaigns.
Moosend lets businesses create drip campaigns that send scheduled messages to customers. It also offers pre-built flows or automation sequences with defined triggers and timelines, so users don’t have to manually set up campaign details each time.
Some of the popular automated email types include abandoned cart emails, happy birthday emails, repeat purchase reminder emails, and special offer reminders.
All these marketing types are easily created in mere minutes with Moosend’s intuitive platform so that customers always stay updated about the latest information from a business. Thanks to Moosend, businesses can now streamline their entire sales process without compromising on quality or customer engagement.
Moosend’s Email Deliverability
Deliverability is an important factor that should be considered when choosing an email system. Deliverability is the percentage of emails actually sent to recipients that make it into their inbox, as opposed to being blocked or delivered to the spam folder.
To ensure a high delivery rate, the email system should use best practices such as double opt-in, dedicated domains and IP addresses, email authentication (DKIM & SPF), and an unsubscribe option.
Moosend is one such email system that follows these best practices in order to increase deliverability. It offers analytics and reporting so you can see how your emails are performing in terms of deliverability, as well as other features like dedicated click tracking and automated contact removal for soft & hard bounces.
As such, Moosend provides a solid platform for businesses looking for higher levels of deliverability from their emails.
Moosend Analytics and Reporting Features
Moosend’s analytics and reporting tools enable businesses to take control of their email campaigns and make informed decisions that can help drive growth. By generating valuable reports and metrics, Moosend provides actionable data to help understand what works best for your business and customer base.
Some of the important metrics available in Moosend include Activity By Location, Bounced, Browser mostly viewed on, and Clicked. With just one glance, you can get an understanding of where the most activity is occurring for your campaign.
You can also see what browser users are viewing the content from most often and find out how many emails were successfully delivered or bounced. This makes it easy to optimize your campaigns by looking at the data trends that are revealed by these powerful reporting features.
Built in and Third party Integrations
Moosend is an email marketing platform that offers users a limited range of native third-party integrations. With 39 built-in integrations, many users may choose to look elsewhere due to the limitations Moosend has in comparison to its competitors. Mailchimp, for example, offers over 250 integrations.
Moosend has partnered with PieSync and Zapier so that users can connect with hundreds of different applications, but this requires an additional subscription. You can connect Moosend with Convertful, Drupal, Magento, OpenCart, PrestaShop, Salesforce, Verifybee, WooCommerce, and WordPress just to mention a few.
The PieSync & Zapier integration provides a reliable way for those who need deep connectivity between their data and multiple sources to power up their workflows and experience the most robust integrations available.
This extra cost associated with Moosend allows users to have access to more features than ever before, making it ideal for those who are looking for an all-encompassing email marketing platform that encompasses every aspect of modern/online business operations.
Why you Should Choose Moosend’s Email Marketing tool
Moosend is a great email marketing platform that offers many benefits. It has an affordable plan with no hidden costs, which makes it ideal for small businesses looking to make the most of their money.
Furthermore, it also offers a 30-day free trial period where users can test their features and even use it for live projects without having to provide a credit card. Moosend also provides 24/7 support services through multiple channels such as email, phone, live chat, and assistance content to ensure customers always receive the best service possible.
Another great benefit of Moosend is that it is a common tool used in e-commerce, customer relationship management (CRM), lead generation and other promotional applications due to its flexibility and affordability.
It helps businesses create content tailored to the needs of their target audience, allowing them to establish relationships and gain better conversion rates. Moreover, its user-friendly interface makes it easy for inexperienced users to maneuver their way around. So why not try Moosend for free today and explore all the amazing features offered.
In Summary: Moosend Review
Moosend is an excellent email marketing platform for small businesses looking for an affordable solution that offers robust automation features. Compared to similarly-priced solutions, Moosend is well equipped with powerful automation workflows.
However, it does come with several limitations that may make it a less ideal choice for certain business needs. For example, Moosend does not offer a free plan and its customer support team is relatively slow in responding to queries. Additionally, the library of available email templates is limited.
On the other hand, if you’re looking for automation workflows at an affordable price then Moosend might be right for you. It provides users with access to powerful tools like segmentation, A/B testing and more. They do this without compromising on quality and reliability of service.